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The Proactive MD

Kishore Rao is the Managing Director of PTC India, a fully owned subsidiary of Parametric Technology Corporation that has its headquarters in the US. He is one among the first employees of PTCI and has now been with the company for the last five years.

Kishore has worked with the TVS group, BHEL, HM, TAFE, L&T, BPL, HCL andRight product at the right time is our service mantra other companies after his graduation in Mechanical Engineering and MBA from XLRI, Jamshedpur. He started working as sales manager with PTC and later rose to the position of Director of South India operations. Now he heads the company as the Managing Director. Kishore Rao has been closely associated with the Computer Aided Design (CAD) industry for over ten years.

Kishore Rao spoke to bangalorebest.com about the company's international customers and future strategies.

  PTC India is an Indian subsidiary of the world renowned PTC. How is your clientele spread?

PTC is a global company that targets international companies. PTCI, being an Indian subsidiary, caters to the local market. But our company also accommodates many other multinationals based in India. Our main focus is on India.

  Who are the customers for your software products Pro-Engineer, Pro-Desktop and the like?

Kishore Rao MD PTCIAlmost six hundred customers are tied-up with us for our software. Telco, Ashok Leyland, TAFE, Hero Motors, TVS-Suzuki, Bajaj and Eicher are some of the major clients from the automotive industry. Similarly, we have Videocon, BPL and a host of other players who are in the field of consumer electronics. We have Larsen and Toubro and other players in the industrial sector as well.


  Any other new software in the pipeline?

At the moment we are concentrating on our existing products. But we will make sure that these products do match the latest technologies. We work to see that technical upgradations are done once a year, or even more frequently as the need arises. We keep our global expertise updated by simultaneously incorporating the changes in each and every country we operate.

  How is the company equipped with staff to meet the global demand?

We have over fifty persons engaged in sales and related activities. Last year we added around twenty-eight personnel which contributed to thirty per cent of the overall strength. We keep boosting our strength with increase in our requirements. Besides that, we have a strong team of technological experts.

  What about PTC's alliance with Oracle and Anderson Consulting?

It's a global alliance and it is really doing well. It has been a complementary affair as those companies are incorporating our CAD/CAM knowledge. And at the same time, we are making use of their software for our requirements.

  How is the response to the PowermetricQuality of products enhances the revenue Training Centres that PTCI has recently set up in association with Dynamatic Technologies?
It has been doing well and the third batch of students will be completing the course soon. Another centre is coming up at Chennai in a couple of months. Dynamatic Technologies is running the institutes and they have a lot of information related to this.

  How does the company maintain an edge over its competitors?

Right product at the right time is our service mantra. Our fifty-year-old expertise enhances the quality of products, and quality products keep our business at par. The existing clients contribute to seventy per cent of our business. This makes us concentrate more on quality. I strongly believe that quality of our products is reflecting our revenue and growth.

  Tell us about your R&D team.
We have 250 personnel at our R&D centre located at Pune. Pune's centre is the only research and development facility that PTC has outside US. It is a global research centre and works in coordination with PTC's four centres located at US.

Kishore Rao feels that the incorporation of CAD/CAM subjects in the early stages of technical degree courses will open up better job opportunities for students.
Charan C S



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